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New Chief Meteorologist Named for North Mississippi Station

In CBS, Columbus-Tupelo-West Point-Houston, Hirings, Mississippi, NBC, Weather on March 2, 2011 at 3:50 pm

Matt Laubhan (Courtesy: KLBK)

Matt Laubhan will be the new chief meteorologist at WTVA-TV, the NBC affiliate for the Tupelo-Columbus-West Point-Houston market, effective next month.

Laubhan currently serves as the chief meteorologist at the CBS affiliate KLBK in Lubbock, Texas.

From the station’s website:

“My wife Emily and I are very excited about moving to northeast Mississippi and joining the WTVA family,” said Matt. “It will be difficult to fill the shoes of a living legend and was an honor to even be considered as a successor to Dick Rice. Weather, and, in particular, severe weather is such a big part of living in the Mid-South, and I feel honored to work for a company and a station that is committed to saving lives.”

Laubhan replaces Dick Rice, who has been with the station 31 years. Rice will be assuming “emeritus” status, performing community visits on behalf of WTVA and serving as a fill-in for the other meteorologists during vacation.

Rice announced he was retiring last year, and since then station management has been searching for a replacement. Rice is something of a local legend in the area, winning countless AP awards over the years and recently becoming inducted into the Silver Circle by the National Academy of Television Arts and Sciences.

Laubhan has worked in Lubbock since 2004, hired as a morning meteorologist for KAMC. He later got a job with market competitor KLBK in 2007.

He becomes the first Certified Broadcast Meteorologist in north Mississippi.

> Update: Jan. 29, 2012

Another CBM, Keith Gibson, has been hired by rival station WCBI-TV.


  1. […] Meteorologists in Mississippi: Gibson and new WTVA Chief Meteorologist Matt Laubhan, who was hired in March […]

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